| Fastest Growing Companies in Industry Shares Tips, | | | | that the DSA offers its members as well as having a |
| Answers Questions about Rapid Growth | | | | talented consultant network and simple product. The |
| Scentsy, a rapidly growing party plan company | | | | more than 450 Scentsy employees in Meridian were |
| offering a variety of scented, wickless candles | | | | thrilled to host our fellow DSA members. |
| heated in decorative ceramic candle warmers, hosted | | | | The simplicity and value of Scenty’s flameless |
| more than 100 of its fellow Direct Selling Association | | | | candles provide a better alternative to burning wicked |
| (DSA) members for a two-day seminar about how | | | | candles in the home and office. What began in 2004 |
| to succeed no matter what economic or operational | | | | in a 40-foot ocean container, on a small sheep farm |
| challenges are encountered. | | | | is now an international company, headquartered in |
| Starting with a welcome from Idaho Governor Butch | | | | Meridian, Idaho. Scentsy has more than tripled |
| Otter, the 2010 DSA Companies in Focus Seminar | | | | year-over-year for five years in a row with nearly |
| offered a close-up look at how three Idaho-based | | | | 60,000 independent consultants running a home |
| direct selling companies operate. The agenda included | | | | candle business in the United States, Puerto Rico, |
| educational sharing sessions with the executive | | | | Guam and Canada. |
| management of the home fragrance company as | | | | In addition to the Scentsy story, attendees heard |
| well as two other DSA companies from Idaho, a | | | | from Melaleuca, a company based in Idaho Falls that |
| Scentsy facility tour, and several opportunities for Q | | | | is committed to providing naturally safer, more |
| & A to help other members understand what makes | | | | effective products to change people’s lives; |
| these companies successful. | | | | and Oxyfresh.com, based in Coeur D' Alene that has |
| Five years ago when we launched Scentsy, we | | | | been a force in the direct selling industry for almost |
| gained tremendous knowledge and insight from other | | | | 30 years. |
| direct selling companies, said Orville Thompson, | | | | We appreciate the time and energy that Scentsy, |
| CEO of the flameless candle company. | | | | Melaleuca and Oxyfresh invested in sharing their |
| There’s no doubt in my mind that our | | | | company stories with their peers. |
| success is due in part to the tremendous resources | | | | |