| Fastest Growing Companies in Industry Shares | | | | resources that the DSA offers its members as |
| Tips, Answers Questions about Rapid Growth | | | | well as having a talented consultant network and |
| Scentsy, a rapidly growing party plan company | | | | simple product. The more than 450 Scentsy |
| offering a variety of scented, wickless candles | | | | employees in Meridian were thrilled to host our |
| heated in decorative ceramic candle warmers, | | | | fellow DSA members. |
| hosted more than 100 of its fellow Direct Selling | | | | The simplicity and value of Scenty’s |
| Association (DSA) members for a two-day | | | | flameless candles provide a better alternative to |
| seminar about how to succeed no matter what | | | | burning wicked candles in the home and office. |
| economic or operational challenges are | | | | What began in 2004 in a 40-foot ocean container, |
| encountered. | | | | on a small sheep farm is now an international |
| Starting with a welcome from Idaho Governor | | | | company, headquartered in Meridian, Idaho. |
| Butch Otter, the 2010 DSA Companies in Focus | | | | Scentsy has more than tripled year-over-year for |
| Seminar offered a close-up look at how three | | | | five years in a row with nearly 60,000 |
| Idaho-based direct selling companies operate. The | | | | independent consultants running a home candle |
| agenda included educational sharing sessions with | | | | business in the United States, Puerto Rico, Guam |
| the executive management of the home | | | | and Canada. |
| fragrance company as well as two other DSA | | | | In addition to the Scentsy story, attendees heard |
| companies from Idaho, a Scentsy facility tour, | | | | from Melaleuca, a company based in Idaho Falls |
| and several opportunities for Q & A to help other | | | | that is committed to providing naturally safer, |
| members understand what makes these | | | | more effective products to change |
| companies successful. | | | | people’s lives; and Oxyfresh.com, based in |
| Five years ago when we launched Scentsy, | | | | Coeur D' Alene that has been a force in the direct |
| we gained tremendous knowledge and insight | | | | selling industry for almost 30 years. |
| from other direct selling companies, said Orville | | | | We appreciate the time and energy that |
| Thompson, CEO of the flameless candle company. | | | | Scentsy, Melaleuca and Oxyfresh invested in |
| There’s no doubt in my mind that our | | | | sharing their company stories with their peers. |
| success is due in part to the tremendous | | | | |